Visual Design

Cineplex Store

Cineplex Store

Cineplex Store is a digital platform providing a wide array of movies available for purchase or rental.

Cineplex Store is a digital platform providing a wide array of movies available for purchase or rental.

Visual Design

Visual Design

Modern House

Overview

Overview

Overview

Overview

Big companies like Walt Disney, Marvel, and 20th Century Studio reached out to me to share images of upcoming movies. The main reason was Cineplex Store's collaboration with these major companies. My role was to create and resize the images sent to reflect Cineplex Store's brand integrity. Along with designing images for billboard assets, promotions, banners, and collection, I also created responsive visual designs suitable for mobile, desktop, and tablet screens.

Big companies like Walt Disney, Marvel, and 20th Century Studio reached out to me to share images of upcoming movies. The main reason was Cineplex Store's collaboration with these major companies. My role was to create and resize the images sent to reflect Cineplex Store's brand integrity. Along with designing images for billboard assets, promotions, banners, and collection, I also created responsive visual designs suitable for mobile, desktop, and tablet screens.

Big companies like Walt Disney, Marvel, and 20th Century Studio reached out to me to share images of upcoming movies. The main reason was Cineplex Store's collaboration with these major companies. My role was to create and resize the images sent to reflect Cineplex Store's brand integrity. Along with designing images for billboard assets, promotions, banners, and collection, I also created responsive visual designs suitable for mobile, desktop, and tablet screens.

Big companies like Walt Disney, Marvel, and 20th Century Studio reached out to me to share images of upcoming movies. The main reason was Cineplex Store's collaboration with these major companies. My role was to create and resize the images sent to reflect Cineplex Store's brand integrity. Along with designing images for billboard assets, promotions, banners, and collection, I also created responsive visual designs suitable for mobile, desktop, and tablet screens.

Challenge

Challenge

Challenge

Challenge

One of the biggest challenges here was maintaining the brand integrity of Cineplex Store, an established identity, on the website, and prominently displaying the copyrights of films sent by major companies.

One of the biggest challenges here was maintaining the brand integrity of Cineplex Store, an established identity, on the website, and prominently displaying the copyrights of films sent by major companies.

One of the biggest challenges here was maintaining the brand integrity of Cineplex Store, an established identity, on the website, and prominently displaying the copyrights of films sent by major companies.

One of the biggest challenges here was maintaining the brand integrity of Cineplex Store, an established identity, on the website, and prominently displaying the copyrights of films sent by major companies.

Info

Info

Info

Info

Agency

Agency

Agency

Cineplex

Cineplex
Cineplex

Year

Year

Year

2020-2021

2020-2021
2020-2021

Tools

Tools

Tools

Figma, Adobe Illustrator

Figma, Adobe Illustrator
Figma, Adobe Illustrator

My Role

My Role

My Role

Visual Design

Visual Design
Visual Design

Team

Team

Team

Harry Hang - Senior Designer

Teni Melkonyan - Designer

Harry Hang - Senior Designer

Teni Melkonyan - Designer

Harry Hang - Senior Designer
Teni Melkonyan - Designer

Cineplex Store

Cineplex Store is a digital platform providing a wide array of movies available for purchase or rental.

Visual Design

Visual Selection

Visual Selection

Visual Selection

Visual Selection

Researching

Researching

Researching

Researching

To intrigue and capture the interest of Cineplex Store users, I specifically selected captivating movie images. Watching trailers, I encountered exciting visuals. By examining past visuals in Figma, I ensured consistency across billboard elements, promotions, banners, and collections.

To intrigue and capture the interest of Cineplex Store users, I specifically selected captivating movie images. Watching trailers, I encountered exciting visuals. By examining past visuals in Figma, I ensured consistency across billboard elements, promotions, banners, and collections.

To intrigue and capture the interest of Cineplex Store users, I specifically selected captivating movie images. Watching trailers, I encountered exciting visuals. By examining past visuals in Figma, I ensured consistency across billboard elements, promotions, banners, and collections.

To intrigue and capture the interest of Cineplex Store users, I specifically selected captivating movie images. Watching trailers, I encountered exciting visuals. By examining past visuals in Figma, I ensured consistency across billboard elements, promotions, banners, and collections.

First Glance

First Glance

First Glance

First Glance

Billboard Assets

Billboard Assets

Billboard Assets

Billboard Assets

After receiving the brief for the new visuals, I began creating desktop and mobile frames in Figma to adapt these visuals for the Cineplex Store website. I sized these frames to feature the most captivating scenes from selected films and incorporated Cineplex's gradient colors. This approach aimed to spark curiosity while maintaining brand integrity and ensuring that the new visuals aligned with the previously designed website elements.

After receiving the brief for the new visuals, I began creating desktop and mobile frames in Figma to adapt these visuals for the Cineplex Store website. I sized these frames to feature the most captivating scenes from selected films and incorporated Cineplex's gradient colors. This approach aimed to spark curiosity while maintaining brand integrity and ensuring that the new visuals aligned with the previously designed website elements.

After receiving the brief for the new visuals, I began creating desktop and mobile frames in Figma to adapt these visuals for the Cineplex Store website. I sized these frames to feature the most captivating scenes from selected films and incorporated Cineplex's gradient colors. This approach aimed to spark curiosity while maintaining brand integrity and ensuring that the new visuals aligned with the previously designed website elements.

After receiving the brief for the new visuals, I began creating desktop and mobile frames in Figma to adapt these visuals for the Cineplex Store website. I sized these frames to feature the most captivating scenes from selected films and incorporated Cineplex's gradient colors. This approach aimed to spark curiosity while maintaining brand integrity and ensuring that the new visuals aligned with the previously designed website elements.

Modern House

Diffrent sizes and Visuals

Diffrent sizes and Visuals

Diffrent sizes and Visuals

Diffrent sizes and Visuals

Banners

Banners

Banners

Banners

I designed banners and promotion frames using distinct visuals from billboards to intrigue Cineplex Store visitors. Emphasized Title Treatments with film logos for recognition, while ensuring consistency across tablet, mobile, and desktop screens with the Cineplex Store gradient.

I designed banners and promotion frames using distinct visuals from billboards to intrigue Cineplex Store visitors. Emphasized Title Treatments with film logos for recognition, while ensuring consistency across tablet, mobile, and desktop screens with the Cineplex Store gradient.

I designed banners and promotion frames using distinct visuals from billboards to intrigue Cineplex Store visitors. Emphasized Title Treatments with film logos for recognition, while ensuring consistency across tablet, mobile, and desktop screens with the Cineplex Store gradient.

I designed banners and promotion frames using distinct visuals from billboards to intrigue Cineplex Store visitors. Emphasized Title Treatments with film logos for recognition, while ensuring consistency across tablet, mobile, and desktop screens with the Cineplex Store gradient.

HighLights

HighLights

HighLights

HighLights

Membership Clarity

Membership Clarity

Membership Clarity

Membership Clarity

Another extension of the banner section is the "memberships" section. Here, I differentiated between regular and premier members using purple and black gradient colors, allowing users to easily identify which films are for premier members and which are for regular users.

Another extension of the banner section is the "memberships" section. Here, I differentiated between regular and premier members using purple and black gradient colors, allowing users to easily identify which films are for premier members and which are for regular users.

Another extension of the banner section is the "memberships" section. Here, I differentiated between regular and premier members using purple and black gradient colors, allowing users to easily identify which films are for premier members and which are for regular users.

Another extension of the banner section is the "memberships" section. Here, I differentiated between regular and premier members using purple and black gradient colors, allowing users to easily identify which films are for premier members and which are for regular users.

Theme

Theme

Theme

Theme

Collections

Collections

Collections

Collections

For events like Canada Day, Earth Day, and Who Done it?, Cineplex Store selected themes with film collections. Since film companies didn't provide specific title designs, I created them in Adobe Illustrator, ensuring the titles reflected each theme and conveyed it to users effectively.

For events like Canada Day, Earth Day, and Who Done it?, Cineplex Store selected themes with film collections. Since film companies didn't provide specific title designs, I created them in Adobe Illustrator, ensuring the titles reflected each theme and conveyed it to users effectively.

For events like Canada Day, Earth Day, and Who Done it?, Cineplex Store selected themes with film collections. Since film companies didn't provide specific title designs, I created them in Adobe Illustrator, ensuring the titles reflected each theme and conveyed it to users effectively.

For events like Canada Day, Earth Day, and Who Done it?, Cineplex Store selected themes with film collections. Since film companies didn't provide specific title designs, I created them in Adobe Illustrator, ensuring the titles reflected each theme and conveyed it to users effectively.

Finalizing

Finalizing

Finalizing

Finalizing

Delivery

Delivery

Delivery

Delivery

I transferred the content I created from the Figma file to Adobe Photoshop and converted it for digital use, then shared it with the dev team. This way, we obtained high-resolution images.

I transferred the content I created from the Figma file to Adobe Photoshop and converted it for digital use, then shared it with the dev team. This way, we obtained high-resolution images.

I transferred the content I created from the Figma file to Adobe Photoshop and converted it for digital use, then shared it with the dev team. This way, we obtained high-resolution images.

I transferred the content I created from the Figma file to Adobe Photoshop and converted it for digital use, then shared it with the dev team. This way, we obtained high-resolution images.

Key Insights

Key Insights

Key Insights

Key Insights

What I have Learned

What I have Learned

What I have Learned

What I have Learned

Through this project, I learned a lot about the importance of visual design. Collaborating with major companies, I understood the significance of maintaining brand integrity and prominently displaying film copyrights. Additionally, I grasped the necessity of adapting visuals to various screen sizes.

Through this project, I learned a lot about the importance of visual design. Collaborating with major companies, I understood the significance of maintaining brand integrity and prominently displaying film copyrights. Additionally, I grasped the necessity of adapting visuals to various screen sizes.

Through this project, I learned a lot about the importance of visual design. Collaborating with major companies, I understood the significance of maintaining brand integrity and prominently displaying film copyrights. Additionally, I grasped the necessity of adapting visuals to various screen sizes.

Through this project, I learned a lot about the importance of visual design. Collaborating with major companies, I understood the significance of maintaining brand integrity and prominently displaying film copyrights. Additionally, I grasped the necessity of adapting visuals to various screen sizes.

Let’s work together

melkonyannteni@gmail.com

Follow me

© Teni Melkonyan 2024. All rights reserved.

Designed by Teni Melkonyan

Let’s work together

melkonyannteni@gmail.com

Follow me

© Teni Melkonyan 2024. All rights reserved.

Designed by Teni Melkonyan

Let’s work together

melkonyannteni@gmail.com

Follow me

© Teni Melkonyan 2024. All rights reserved.

Designed by Teni Melkonyan

Let’s work together

melkonyannteni@gmail.com

Follow me

© Teni Melkonyan 2024. All rights reserved.

Designed by Teni Melkonyan

Modern House
Modern House

Cineplex Store

Cineplex Store is a digital platform providing a wide array of movies available for purchase or rental.

Visual Design

Cineplex Store

Cineplex Store is a digital platform providing a wide array of movies available for purchase or rental.

Visual Design

Overview

Big companies like Walt Disney, Marvel, and 20th Century Studio reached out to me to share images of upcoming movies. The main reason was Cineplex Store's collaboration with these major companies. My role was to create and resize the images sent to reflect Cineplex Store's brand integrity. Along with designing images for billboard assets, promotions, banners, and collection, I also created responsive visual designs suitable for mobile, desktop, and tablet screens.

Challange

One of the biggest challenges here was maintaining the brand integrity of Cineplex Store, an established identity, on the website, and prominently displaying the copyrights of films sent by major companies.

Info

Agency

Cineplex

Year

2020-2021

Tools

Figma, Adobe Illustrator

My Role

Visual Design

Team

Harry Hang - Senior Designer

Teni Melkonyan - Designer

Visual Selection

Research

To intrigue and capture the interest of Cineplex Store users, I specifically selected captivating movie images. Watching trailers, I encountered exciting visuals. By examining past visuals in Figma, I ensured consistency across billboard elements, promotions, banners, and collections.

First Glance

Billboard Assets

After receiving the brief for the new visuals, I began creating desktop and mobile frames in Figma to adapt these visuals for the Cineplex Store website. I sized these frames to feature the most captivating scenes from selected films and incorporated Cineplex's gradient colors. This approach aimed to spark curiosity while maintaining brand integrity and ensuring that the new visuals aligned with the previously designed website elements.

Diffrent sizes and Visuals

Banners

I designed banners and promotion frames using distinct visuals from billboards to intrigue Cineplex Store visitors. Emphasized Title Treatments with film logos for recognition, while ensuring consistency across tablet, mobile, and desktop screens with the Cineplex Store gradient.

HighLig

Membership Clarity

Another extension of the banner section is the "memberships" section. Here, I differentiated between regular and premier members using purple and black gradient colors, allowing users to easily identify which films are for premier members and which are for regular users.

Theme

Collections

For events like Canada Day, Earth Day, and Who Done it?, Cineplex Store selected themes with film collections. Since film companies didn't provide specific title designs, I created them in Adobe Illustrator, ensuring the titles reflected each theme and conveyed it to users effectively.

Finalizing

Delivery

I transferred the content I created from the Figma file to Adobe Photoshop and converted it for digital use, then shared it with the dev team. This way, we obtained high-resolution images.

Key Insights

What I have Learned

Through this project, I learned a lot about the importance of visual design. Collaborating with major companies, I understood the significance of maintaining brand integrity and prominently displaying film copyrights. Additionally, I grasped the necessity of adapting visuals to various screen sizes.

Let’s work together

melkonyannteni@gmail.com

Follow me

© Teni Melkonyan 2024. All rights reserved.

Designed by Teni Melkonyan

Let’s work together

melkonyannteni@gmail.com

Follow me

© Teni Melkonyan 2024. All rights reserved.

Designed by Teni Melkonyan